The phrase denotes a comparative evaluation revealed in The New York Instances, inspecting an entity (“Max”) and its competitor. This might contain evaluating two comparable merchandise, providers, people, or occasions, the place one is highlighted because the “counterpart” to the first topic. For instance, an article may discover a streaming service (“Max”) and an identical platform, assessing their content material libraries, consumer interfaces, and subscription fashions.
Such analyses in distinguished publications supply a number of benefits. They supply readers with knowledgeable views, aiding in decision-making. The articles supply context, revealing strengths and weaknesses of every topic relative to its friends. A historic perspective can illuminate the evolution of the aggressive panorama and the strategic selections of every entity.